02 Jun 009: Don’t chase the money – follow your ‘Why’ with Yoni Ashurov
I speak to serial entrepreneur Yoni Ashurov about his take on what’s important when you’re building a business.
Yoni is the founder and president of MWR Life. He immigrated with his family to Canada at a young age and ever since he can remember he’s been an entrepreneur. He started his first company at the age of 17 and has spent nearly 20 years building profitable organizations with a global reach. His experience lies in a wide range of industries, including international real estate sales and development, energy efficiency technology, financial services, extended warranties and the global direct selling industry.
Yoni is an expert in designing and building scalable business infrastructures to market a diverse line of products and services, resulting in extensive long-term growth and profitability for his companies and stakeholders. He is passionate about helping others succeed.