28 Sep

Posted at 03:00h in Podcast
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How do you make your brand stand out? Matthew Sullivan interviews Amy Anderson, the Co-Founder at Wild Coffee Marketing. Wild Coffee is dedicated to helping your business grow better. Amy discusses with Matthew how customers are hungry for authentic connection. The first step to establishing a real connection with your clients is to know who you are. What do you stand for? Next, understand who your client is. Get into their heart and mind and know what they need. Are you itching for more practical advice to make your brand stand out? Tune in!

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Amy Anderson - Co-Founder Of Wild Coffee Marketing

21 Sep

Posted at 03:00h in Podcast
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How can you create your brand so that you make your customers feel something when they look at it, wear it, buy it, and smell it? Matthew Sullivan's guest today, Kyle Duford, is an expert at crafting outstanding experiences for global brands. Kyle is the Executive Creative Director at The Brand Leader. Join in the conversation as Kyle explains that what people want to hear is the spirit of what makes you who you are. Therefore, you need to be clear on your core values and mission statement. Doing so helps you nail your messaging and attract the right customers. Are you excited to hear more branding tips? Tune in!

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Kyle Duford - Crafting Outstanding Experiences For Global Brands

A former magazine editor-turned-digital maestro, Kyle has also written for Outside, Men's Health, Men's Journal, VeloNews. He is obsessed with all-things online. As an expert in onsite optimization, email marketing, and digital brand growth, Kyle has successfully grown the online divisions of many well-known brands.